This study investigates tattoo removal as a means of identity negotiation using Brewer's (1991) optimal distinctiveness theory as the conceptual foundation. Twenty-two informants who ranged in age from 19 to 43 participated in in-depth interviews telling their stories of tattoo acquisition and removal. Findings unpack the relationship between consumption, disposition, and the different aspects of the self-concept. Informants who felt overly individuated (or assimilated) in a frequently activated social identity group because of tattoo acquisition, compensated for this conflict by enhancing feelings of affiliation (or differentiation) in another frequently activated social identity via tattoo removal. This study extends previous research on the role of consumption in shaping the maintena...
... affect how others view the individual consumer, which influences her decision-making. Less obviou... for examining the identity-related motivations for disposition. The purpose of the present invest...
... really in a unique position because if a consumer knows the difference between commodity and equity,... buy a diamond for purely financial motivations. "This is not something you buy primarily for inve...
Children constitute an important target market segment and merit attention from a marketing perspective. The role that children play in making decisions concerning the entire family unit has prompted researchers to direct attention to the study of influence of children. The amount of influence exerted by children varies by product category and stage of the decision making process. For some products, they are active initiators, information seekers, and buyers; whereas for other product categories, they influence purchases made by the parents. The purchasing act is governed by how they have been socialized to act as consumers. Family, peers, and media are key socializing agents for children wherein family-specific characteristics such as parental style, family's Sex Role Orientation (SRO)...
... values, and stronger social motivations for consumption. On the other hand, females showed...
..., without addressing the most common motivations, such as race and homophobia. In addition, recen... BILL C-36: CANADA CONSUMER PRODUCT SAFETY ACT – WHY IS IT APPLICABLE?. Ed...
Political risk analysis primarily receives attention for foreign direct investment (FDI) but only rarely for exporting. We examine how exporters and foreign direct investors evaluate the relative importance of political risk factors. We provide a rationale for exporters to evaluate political risk factors for FDI and for foreign direct investors to evaluate political risk factors for exporting. Survey data were collected from Canadian exporters and foreign direct investors and capture the distinctive nature of salient factors for exporting and FDI. We offer unique insights on the evolutionary character of political risk that are of practical value for both exporting and FDI.
..., and market selection all consider motivations such as market potential and risk assessment as pa... in industrial products and one-third in consumer nondurable products. About 58% of the export firms...
... that is harmful and often fatal to the consumer by sophisticated advertising campaigns often speci... (e.g., young males) have similar motivations and concerns, and there is no way to lower a "magi...
... effort is to develop an alternative consumer behavior construct "Dual Spousal Work Involvement"... backgrounds as they influence motivations/ attitudes, demographics, and work involvement of ...
... encourage excessive lending risks in the consumer marketplace, potentially creating unmanageably lar...(5) . The motivations for these housing market interventions were many. ...
This paper explores decision making processes in farm families with off farm working wives in post socialist Hungary based on an interview material with ten farm families. Decision making concerning issues of consumption and production is seen as a key arena for the articulation of gender relations within the farm family. Farm families with the husband being the head of the enterprise and the wife having an off farm wage labour constitute a specific case. Off farm incomes, in Hungary, played a crucial role in the capital accumulation phase of the farms. As previous research indicated, off farm incomes often constitute an integral part of the overall farm strategy. Off farm working wives contribute to the reproduction of the farm enterprise in diverse ways, such as through direct partici...
... this, most families did not make large consumer investments during the past years. In 4 farms the ... choice (in presenting her own motivations for her choices), agency (by depicting herself as ...
...Lowering the target rate for consumer price inflation in particular would help secure th...Two motivations for correcting this bias are mundane but nonethele...
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