Summary
This article presents findings of issues, challenges and trends that hospitality industry might fact in the year ahead respectively. Top issues that will influence the global hospitality industry in the year ahead include sustainable development calls for green hospitality, labor cost, multicultural issues and higher education. Challenges that facing hospitality include will include operating issues, marketing issues, technological issues and economic issues. Identified ten key trends that, taken together, we believe will shape the hospitality sector this year and for years to come include rapid growth in vacation ownership, integration & globalization, new management.
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Extract
Issues, Challenges, and Trends, That Facing Hospitality Industry
1. ISSUES IN HOSPITALITY INDUSTRY
1.1 Sustainable Development Calls for Green HospitalityGoing green is a white-hot issue in the hospitality-design industry. People are beginning to look at sustainable solutions in a whole new way. The perception of green has changed; it has gone from a fringe movement to mainstream.As a sign of its sweeping popularity, one of the best attended sessions at the recent Lodging Conference in Phoenix was: "Going Green: Environmentally Profitable Hotels." Some ofthe pioneers of the green hospitality movement, there were to share their challenges and triumphs in working toward a carbon constrained future. The basis of sustainable hospitality operation is a three-part balance, expressed as "profits, people, and planet....See the full content of this document
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