Inventor of Gatorade Dies at Age 80
Winnipeg Free Press (November 28, 2007)
Author: Word, Ron
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After the Gators beat Georgia Tech 27-12 in the Orange Bowl in 1967, Tech coach Bobby Dodd told reporters his team lost because, "We didn't have Gatorade... that made the difference."
Cade said Stokely-Van Camp hated the name "Gatorade," believing it would was too parochial, but stuck with it after tests showed consumers liked the name."I never thought about the commercial market," he said. "The financial success of this stuff really surprised us."Inventor of Gatorade Dies at Age 80
By Ron Word
JACKSONVILLE, Fla. -- Dr. J. Robert Cade, who invented the sports drink Gatorade and launched a multibillion-dollar industry that the beverage continues to dominate, ...Try vLex for FREE for 3 days
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