Searching for the Hot Button -- What Really Motivates People?

Canadian Manager - Vol. 24 Nbr. 2, June 1999

Cathcart, Jim - 59285135

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Searching for the Hot Button -- What Really Motivates People?

The standard line in leadership training is "people do things for their own reasons, not yours". Here is a powerful new way to find their motives and activate them.

Natural Values

There are seven values which are common to people. These are not values we have learned but rather they are part of who we are. In this context I define a value as "the relative importance" of something.

Chances are good that your exposure to "values" has focused on learned values. The ones which come from our experiences, teachers, parents, so...

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