The Future of Franchising

• Author: Frank Zaid
• Profession: Senior Partner Osler, Hoskin & Harcourt LLP
• Pages: 352-356

CHAPTER 9

THE FUTURE OF

FR ANCHISING

A. INTRODUCTION

Franchising has c learly been established as an important element in the

Canadian economy, particularly in terms of gross revenues generated

by sales of products and services associated with franchise systems.

In addition, there are substantial revenue dollars associated with the

products and serv ices supplied by th ird parties to franchise sy stems, as

well as employment opportunities created both directly and indirectly

by franchising. The signif‌icance of franchising in the Canadian econ-

omy cannot be overlooked by investors, government representatives,

elected politicians, and individual entrepreneurs.

The growth of franchise law has paralleled the growth of franchis-

ing in Canada to the point where franchise law has now become a so-

phisticated area of legal practice requiring expertise in many diverse

areas of business law and litigation.

For the future, insofar as franchise law is concerned, there is likely

to be further int roduction of provincial f ranchise legislation, greater ex-

pertise developed by the courts as they deal with an increasing number

of franchise disputes, and more effective government lobbying by fran-

chisors whose economic impact has reached signif‌icant thresholds.

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