A division for every need: divisions from parts to construction to sales and leasing meet client needs.

• Author: Olson, Lorna
• Position: Advertorial

Parts Division

The parts division within each branch of Equipment World is considered to be a backbone of the company.

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"One of the strengths of our company is the full, comprehensive parts division at each location; we carry parts for all makes of equipment in our industry," says Lyle Knudsen.

This division specializes in innovative thinking, and concentrates on the safety and well being of the operators and maintenance people using the equipment.

"We provide after-market products which enhance safety and productivity for our clients," he adds.

The company carries a diversity of parts, with over 10,000 SKUs on site and access to hundreds of thousands of part numbers through various OEM and aftermarket suppliers.

"We represent the top parts suppliers in North America. Our relationship with them has grown over the years to the point where we are becoming the largest single specialized parts supplier in Northern Ontario."

"To enhance our efficiency, we make use of high-density storage and efficient inventory control--for example the Rousseau drawer systems," Lyle says.

"Our parts department works hard to support not just our end user customers, but also a host of other service repair companies in our area" says JP Brisson, Parts and Service Manager-Sudbury. "We are considered a very strong parts wholesaler".

Product Division

With an extensive staff of outside sales people, Equipment World has divided up Northern Ontario by product specialization rather than geographical areas.

"There's real team approach by our sales staff," says Lyle Knudsen.

"The areas of responsibility, including who specializes in which products, are worked out among our nine outside sales staff, as well as our in-house personnel who provide a support network to them," he explains.

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