Facelift in store for Manitoulin Island ferry: the Chi-Cheemaun ferry, which travels between Manitoulin Island and Tobermory, is undergoing the second phase of its rebranding campaign this spring.
Position | NEWS - Brief article |
The Chi-Cheemaun ferry is undergoing a transformation this spring, as new decals are applied on its bow to fit in with the ship's new marketing campaign.
It marks the second phase of the Owen Sound Transportation Commission's (OSTC) rebranding of the ship, which sails between South Baymouth on Manitoulin Island and Tobermory on the Bruce Peninsula.
In 2015, the OSTC finished the first stage of the rebranding, applying decals to the ship's sides that read 'Travel in Good Spirits,' and applying images of turtle, moose, and bear to the funnel.
All the images are being done in the Woodland style of Indigenous art, a style that was founded by Manitoulin artist Noval Morrisseau and is characterized by bold, bright colours with dark outlines.
The outer work is being completed just as the ship's interior work nears completion. It includes a revamp of the ship's forward lounge, Fathom Five Lounge, and the Tourism Information Centre. The upgrades will better support live concerts, onboard events and displays.
The upgrades are part of a three-year renovation...
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