Editorial

Date01 June 2015
Published date01 June 2015
DOIhttp://doi.org/10.1002/cjas.1322
Editorial
In previous editorials I have talked about evidence-
based management as a promising movement toward closing
the gap between management research and its practice. In or-
der for one to manage using the best available evidence, the
evidence has to be generated, codif‌ied and made available to
the practicing manager in a timely fashion. For evidence-
based management to become an inf‌luential paradigm
guiding the profession, it requires a sustainable dynamic
supported by all the stakeholders in the system.
Evidence-based management begins with a relevant re-
search question. And while CJAS publications pose and
seek to answer these research questions, it is not enough to
sustain evidence-based management. The research question
must be of relevance to practicing managers so that they
are motivated to consider the research when making a deci-
sion. For that we need an organization to facilitate ongoing
consultation between management researchers and practic-
ing professionals, which would ensure that the research
questions are more relevant to the profession. This is where
rigor meets relevance. Rigorous research hinges on the train-
ing that researchers receive in our business schools. One of
the problems that I see as an editor is that our research train-
ing seems to favour aesthetics over realism. Often we pick
research questions that give rise to elegant answers as
opposed to cumbersome solutions to real problems that con-
front the practicing manager. Ideas inf‌luence research while
problems inf‌luence practice. Evidencebased management
calls for broad-based research training that is both idea
driven and problem driven. The eventual purpose of the re-
search is to offer practical insights that enrich management
practice. To that end, evidence-based management envisions
a collaboration among the producers, arbiters and users of
management research. Practical insights gleaned through
this collaboration will lead to the incorporation of all the ev-
idence availableboth research outcomes and professional
intelligenceinto an actionable systematic review.
Over the past three decades, evidence-based medicine,
which traces its origins to McMaster University in Canada,
has become the hallmark of competent medical practice
around the globe. Hospitals have become learning organiza-
tions. This has yielded enormous benef‌its to patients around
the globe, but more importantly, it has made the latest
medical evidenceresearch and clinicalavailable to any
practicing physician. When evidence-based management
becomes established practice, every organization becomes a
learning organization. I am interested in management theory
and I see the potential. Sound management practice allows
for the development of theory grounded in practice. As men-
tioned in my earlier editorials, business schools exist because
business exists. Likewise, it is business that legitimizes busi-
ness scholarship and contributes to business theory. That
said, management as a profession becomes stronger when
the guiding theory is both inf‌luential and enduring.
Evidence-based management is a force that is likely to
change both management research and management practice,
making the profession more aligned with its knowledge base.
Evidencebased management draws its strength from
systematic reviews. Systematic reviews cannot be produced
without journals publishing research. This issue is, as are
all CJAS issues, a contribution in this direction. We report
a broad range of research f‌indings in a variety of settings.
Our f‌irst two papers are studies based on datasets in Spain,
one dealing with the role of affective commitment in
predicting purchase intentions in the performing arts while
the other deals with the impact of R&D cooperation on prod-
uct innovation. Innovation seems to be a topic of interest in
this issue. Following that is a Canadian study investigating
how internal and external knowledge is utilized in leverag-
ing innovation in the Canadian wine industry. The next
paper explores the phenomenon of outsourcing military
logistics in foreign theatres by the Canadian armed forces.
The last paper probes the impact of psychological capital
on innovative performance and job stress among a
multiorganizational sample in Pakistan. The investigative or-
igins of these papers include interdisciplinary research, mar-
keting, organizational behaviour and strategic management,
which are all areas very much in line with the CJAS mission.
Until next time,
Vishwanath Baba
Editor-in-Chief
Canadian Journal of Administrative Sciences
Revue canadienne des sciences de ladministration
32: 73 (2015)
Published online in Wiley Online Library (wileyonlinelibrary.com) DOI: 10.1002/CJAS.1322
Can J Adm Sci
32(2), 73 (2015)Copyright © 2015 ASAC. Published by John Wiley & Sons, Ltd. 73

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