LEAD ‐ Leadership effectiveness, motivation, and culture in Africa: Lessons from Egypt, Ghana, Kenya, Nigeria, and Uganda

AuthorHassan Adedoyin‐Rasaq,Samuel Sejjaaka,James Michaud,Thomas Anyanje Senaji,Bill Buenar Puplampu,Elham Metwally
DOIhttp://doi.org/10.1002/cjas.1298
Published date01 December 2014
Date01 December 2014
LEAD - Leadership effectiveness, motivation, and
culture in Africa: Lessons from Egypt, Ghana,
Kenya, Nigeria, and Uganda
Thomas Anyanje Senaji*
Kenya Methodist University
Elham Metwally
The American University in Cairo
Samuel Sejjaaka
Makerere University Business School
Bill Buenar Puplampu
Central University College
James Michaud
Concordia University
Hassan Adedoyin-Rasaq
Lagos State University
Abstract
This exploratory study considers an African perspective on
leadership behaviour and motivation in Ghana, Egypt,
Kenya, Nigeria, and Uganda using the Delphi Technique
with a small sample of corporate, community, and religious
leaders. Focus group sessions with working people
(nonleaders) then followed. The f‌indings indicate that vision,
commitment, honesty, goal-orientation, and humour were
descriptors of effective leadership. Further, it was found that
the quest for justice, extrinsic benef‌its, and service to
community motivated leaders, while extrinsic rewards and
the need to achieve motivated followers. This research con-
tributes to understanding leadership effectiveness and moti-
vation from an African context and informs both scholarship
and practice in these areas. Copyright © 2014 ASAC. Pub-
lished by John Wiley & Sons, Ltd.
Keywords: Africa, leadership, motivation, culture, Delphi
Technique, focus groups, LEAD
Résumé
La présente étude exploratoire propose une perspective
africaine sur le mode de leadership et la motivation
au Ghana, en Égypte, au Kenya, au Nigéria et en Ouganda.
Elle sappuie sur la méthode Delphi utilisée sur un petit
échantillon de chefs dentreprises, de leaders communautaires
et de responsables religieux. Elle se base également sur des
séances de groupe de discussions avec des travailleurs. Les
résultats montrent que la vision, lengagement, lhonnêteté,
lorientation des objectifs et lhumour émergent comme des
descripteurs du leadership eff‌icace. Par ailleurs, tandis que la
quête de la justice, les avantages extrinsèques et le service
communautaire motivent les leaders, les récompenses
extrinsèques et lenvie datteindre des objectifs f‌ixés motivent
les non-leaders. La recherche permet de cerner leff‌icacité du
leadership et de la motivation à partir du contexte africain.
Elle contribue ainsi à la fois au savoir et à la pratique dans
ces deux domaines.
Mots-clés : Afrique, Leadership, motivation, culture,
méthode Delphi, groupes de consultation, LEAD
This study explores different perceptions of culture,
leader effectiveness, and motivation in Egypt, Ghana,
Kenya, Nigeria and Uganda. We analyze the opinions of
selected knowledgeable persons, including scholars and
management practitioners, regarding leader effectiveness
and the motivating factors contributing to successful and ef-
fective leadership. This area of research has thus far received
insuff‌icient attention in the international literature. To f‌ill
this gap, this study is part of the larger LEAD (Leadership
Effectiveness in Africa and the African Diaspora) research
project, which covers Africa, Canada, the Caribbean, and
the US, and provides useful knowledge that informs man-
agement and leaders in Africa where the impact of leaders
on socioeconomic development is perhaps more greatly felt.
By exploring perceptions of leadership and motivation in an
African context, this study partly addresses this question
This research was partially funded by grants from SSHRC, SHRM Founda-
tion, and JMSB Concordia University to Terri R. Lituchy.
*Please address correspondence to: Thomas Senaji, Kenya Methodist Uni-
versity, School of Business and Economics, P.O. Box 4103300100,
KEMU Towers 15
th
f‌loor, Nairobi, Kenya. Email: tsenaji@gmail.com
Canadian Journal of Administrative Sciences
Revue canadienne des sciences de ladministration
31: 228244 (2014)
Published online in Wiley Online Library (wileyonlinelibrary.com) DOI: 10.1002/CJAS.1298
Can J Adm Sci
31(4), 228244 (2014)Copyright © 2014 ASAC. Published by John Wiley & Sons, Ltd. 228
posed by Barker (1997): How can we train leaders if we do
not know what leadership is?(p. 343) and is at the heart of
our quest for a localized and contextualized understanding
of the meaning of leadership in Africa
Despite a growing body of scholarship in the area of
leadership in Africa, the literature remains small in compari-
son to the wealth of research and applications available
elsewhere in the general area of leadership. Writings within
the last ten years by scholars such as Jackson (2004);
Puplampu (2005, 2010); Nkomo and Cook (2006); Jackson,
Amaeshi, and Yavuz (2008); Walumbwa, Avolio, and Aryee
(2011); Muchiri (2011); Nkomo and Kriek (2011), and
Lituchy, Ford, and Punnett (2013) demonstrate a number
of issues. Cumulatively, these scholarly outputs show that:
(a) there is signif‌icant impact of leadership action and/or
inaction on the prof‌itability of African organizations and
nations; (b) there is growing interest in leadership and
management issuesin and on Africa; (c) there is limited avail-
ability of relevant scholarly material, requiring continuous
and consistent effort on the part of researchers, and (d) there
is still more to learn in order to fully understand the interplay
between culture, tradition, history, and personal dispositions
in how the leadership process and leaders operate in Africa.
Of particular importance is the need to better understand
notions of leader effectiveness, leadership exemplars, and
the personal views of people who either occupy positions of
leadership or experience the process of leadership in Africa.
As Muchiri (2011) noted, some of the emerging literatures
show that concepts such as authentic leadership and servant
leadership may help elucidate the causal links between leaders
behaviours and organizational outcomes; however, an Africa
context and philosophy remain insuff‌iciently explored. Nkomo
and Kriek (2011), in a study of corporate leadership through
times of major change, showed conclusively that sociopolitical
histories and socioeconomic contextsat the level of the
nation stateare important milieus that corporate leaders in
Africa navigate on a dailybasis. The extant Western literatures
and examples hardly draw on such nuances in their discourses
on leadership. In sum, the African situation is unique. The aim
of this study is to contribute a greater understanding of the
perceptions of leadership effectiveness in Africa.
The Importance of Effective Leadership and Motivation
for Africa
For Africa, the challenges of poverty, underdevelopment,
and malfunctioning a nd underperforming instituti ons and
organizations are real. This despite the massive natural
resource base of the continent, which is not effectively tapped
into. In this regard, governments, organizations, and institu-
tions in Africa need to construct appropriate models in order
to use those resources and signif‌icantly impact socioeconomic
development. This requires leaders across the spectrum
(political, organizational, social) to be strategic, prudent, and
conscious of how to ensure strategic f‌it between the what is
available and what is possible. The challenges of organiza-
tional existence and organizational health in Africa identif‌ied
and discussed by Munene (1995) and Puplampu (2005)
suggest that strategic efforts are constrained due to the dearth
of leadership effectiveness on the continent. Intangible assets
such as leadership styles, culture, skill and competence, and
motivation are seen increasingly as key sources of strength
in those f‌irms that can combine people and processes and
organizational performance (Nicholson, 2000; Purcell, Kinnie,
Hutchinson, Rayton, & Swart, 2004). Increases in leadership
effectiveness as well as leader and worker motivation in the
African context could be key in reversing African countries
underperformance.
Since the work of Steers, Porter, and Bigley (1996)
showed leadership and motivation as concepts that interac-
tively inform work behaviour, it is useful to study the two
concepts together. This dualized appreciation of leadership
and motivation is consistent with similar dualized consider-
ation between leadership and organizational culture as
advanced by Schein (1992). In considering culture and lead-
ership, Schein argues that the two concepts are effectively
two sides of the same coin(p. 1) with leadership incepting
and energizing the evolution of culture and this culture de-
f‌ining the way leaders must act and react. In the same way,
Steers et al. noted that while organizations develop
structures and processes that guide behaviour, increasingly
turbulent environments and individual differences draw at-
tention to the important role of leaders and leadership as
agents of fostering collective action and guiding such action.
Leadership offers the opportunity to bend personal motiva-
tions, group norms, and environmental opportunities toward
organizational objectives. While motivational concerns look
at the dynamics around attracting people to work and deploy
appropriate behaviours in the work place, leadership uses in-
f‌luence via power and reward capacities to leverage moti-
vated behaviour. In this regard, the recent writings of
Lindenberg and Foss (2011) highlight the role of authority
structures, accountability, and governance arrangements in
fostering joint production and collective motivated action.
Def‌ined as contemporaneous inf‌luences on and dynamics
around action and behaviour, motivation incorporates con-
siderations of what energizes, sustains, and directs behaviour
(Steers et al.). In this regard, Yukls (1994) conceptualiza-
tion of leadership as a social inf‌luencing process through
which certain persons cause others to exert effort and struc-
ture their behaviours in particular ways can be seen as a tool
through which work motivation can also be facilitated. It is
therefore necessary within the African context for studies to
understand both concepts, explore their interactions, and seek
ways of facilitatingapplications, which should ultimately lead
to the progress of African societies. While there is evidence
that the characteristics of an effective leader and what
motivates leaders are agreed upon across some Western
cultures (Muchiri, 2011), debate remains about perceptions
of effective leadership (Den Hartog, House, Hanges, Ruiz-
LEAD AFRICA SENAJI ET AL.
Can J Adm Sci
31(4), 228244 (2014)Copyright © 2014 ASAC. Published by John Wiley & Sons, Ltd. 229

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