Regulating Titles

• Author: Anita Indira Anand
• Pages: 33-39

33

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Regulating Titles

Given the vast complexity of the Canadian capital markets and the

risks that come with any nancial product, it should come as no

surprise that most Canadian retail investors go to nancial advisers

or nancial planners for help with their investments. A recent sur-

vey found that 79 percent of Canadian investors use advisers to help

them make some or most of their nancial decisions. The 2017 CSA

Investor Index Report found that nancial advisers are the most

common source of investing information for Canadians. Investors

look to these professionals for their expertise in the capital markets,

engaging their services in the hopes of maximizing the value of

an investment. While this may appear to be a straightforward busi-

ness relationship, the relevant regulation and poor communication

between clients and intermediaries can undermine investors’ abil-

ity to access reliable nancial advice.

1 The Gandalf Group, “The Canadian Investors’ Survey” (30 May 2017) at 4, online:

www.gandalfgroup.ca/downloads/2017/Investors%20Survey%20Report%20

May%202017%20Release.pdf.

2 Canadian Securities Administrators, “2017 CSA Investor Index” (23 November 2017)

at 78 (stating that Canadians are more likely to seek investment advice from advis-

ors instead of banks, other nancial institutions, websites, and friends and family),

online: www.securities-administrators.ca/uploadedFiles/Investor_Tools/CSA07%20

Investor%20Index%20Deck%20-%20Full%20Report%20-%2020171128.pdf.